“Grand Prize” and “Audience Award”
“Grand Prize” and “Audience Award”

Graphic form of Kando

LOADING...

Concept

The shape of the pictogram was inspired by the bass clef symbol found in Western music, by the curving lines used to represent the pictograms arms as well as abstract circle representing the pictograms head. It also links to music of Japan. The Dadaiko drum in the Gagaku orchestra incorporates the ying-yang symbol that forms the drum. The ying-yang symbol is a very important symbol to the Japanese people that represents balance. It is depicted in my pictogram in the flow of the arms and represents the balance and equal importance of Yamahas’ music and motor-based products. The figure when viewed as a whole also represents the ’Y’ in Yamaha, which links Kando to being apart of the Yamaha Corporation. The ‘Y’ shape is also painted in a way to look like a person expressing profound excitement and raising their arms up in the emotion felt by it.

Comment of juries

The shape of the pictogram was inspired by the bass clef symbol found in Western music, by the curving lines used to represent the pictograms arms as well as abstract circle representing the pictograms head. It also links to music of Japan. The Dadaiko drum in the Gagaku orchestra incorporates the ying-yang symbol that forms the drum. The ying-yang symbol is a very important symbol to the Japanese people that represents balance. It is depicted in my pictogram in the flow of the arms and represents the balance and equal importance of Yamahas’ music and motor-based products. The figure when viewed as a whole also represents the ’Y’ in Yamaha, which links Kando to being apart of the Yamaha Corporation. The ‘Y’ shape is also painted in a way to look like a person expressing profound excitement and raising their arms up in the emotion felt by it.